QUALITY BICYCLES SINCE 1994
We’re Your Local Santa Cruz Bicycles Dealer
Santa Cruz Bicycles design, research, engineer, manufacture, and assemble the very highest-quality bikes. Whether you're piling up bike park laps, pushing your limits on the local trails, embarking on all-day epics, or ducking traffic on your commute, our bikes are made to last you many lifetimes of real-world abuse.
A History Lesson
Santa Cruz Bicycles was born out of a simple truth: the bikes we wanted to ride didn’t exist. We had a vision for mountain biking – its look, the ride, and the technology – but we knew it would never become a reality unless we built it ourselves.
In 1994, mountain bikes generally fell into one of two categories: road bike-inspired cross-country hardtails or heavy downhill sleds. We set out to merge the best of both worlds – a bike that could climb efficiently and then shred downhill, because that’s how we rode.
Making the best off-road bikes is what we do. Three decades and dozens of models later, that commitment is more true than ever. Our reputation is built on quality. We make the finest bikes, constantly innovate, and relentlessly pursue the perfect ride.
We Do it Ourselves
Each model in our lineup is the result of countless hours of designing, tinkering, testing, building, re-building, and riding. We need to get our hands on things to know how they work, and to feel whether they're right or not. Everything we do serves the quality of the end product.
Made To Last
From the durability of our carbon frames and Reserve wheels to free replacement bearings for life, Santa Cruz bikes are built to last a lifetime.
Details Matter
We sweat the little things so you don’t have to. From shuttle guards to flip chips and everything in between, it’s the compilation of thousands of minute details that make our bikes such high quality.
Suspension
We strive to create the very best suspension feel for every model in any category. Doing so means utilizing various designs that can be optimized for their intended purpose.
Materials
From our Carbon CC frames, to our sustainable packaging, we sweat every detail of making a bike to give you the best riding experience possible.
Why We Love Them
We've had Santa Cruz bikes since the very first year of their existence. The three original partners walked into ABS and sold us their very first bike model, the Tazmon. We then became their very first dealers. We stayed with the brand as they innovated and evolved their bikes. Making them better and more capable each iteration. We love that the local trails drive the aspects and designs of these bikes. These bikes are truly made for the Santa Cruz ripper.
